The ambitious hospitality venture from Kansas City Chiefs stars Patrick Mahomes and Travis Kelce has survived its first major legal hurdle. U.S. District Judge Naomi Reice Buchwald denied an emergency request from the New York-based brand 1587 Sneakers Inc. that sought to immediately halt operations at the duo’s high-end steakhouse, 1587 Prime.
The sneaker company, which claims prior rights to the numeric branding, had moved for a temporary restraining order to block all advertising and sales.
This was effectively an attempt to shut the restaurant just six months after its high-profile September 2025 opening.
The legal clash centers on the numeric “1587”, a combination of Mahomes‘ jersey number 15 and Kelce‘s 87.
While the sneaker brand alleges that the restaurant’s name and associated merchandise create “marketplace confusion,” Judge Buchwald was not persuaded by the urgency of the request.
In her ruling, the judge pointed out that 1587 Sneakers waited nearly two months after the restaurant’s launch to file for emergency relief, a delay that undermined their claim of “irreparable harm.”
Legal experts weigh in on the “tough case” for numeric trademark priority
Furthermore, the court noted that the plaintiffs failed to establish that a New York court had the proper jurisdiction to oversee a dispute involving a Kansas City establishment.
“A federal judge has denied 1587 Sneakers‘ proposed emergency request to temporarily shut down 1587 Prime, per KMBC,” reported journalist Farzin Vousoughian.
“The emergency request also asked for 1587 Prime to be blocked from selling or promoting products using “1587” or “1587 Prime…To be clear, the case is still ongoing, but the request was rejected.”
This preliminary victory allows the restaurant to continue its normal business hours while the broader trademark infringement lawsuit proceeds through the discovery phase.
Why is there a dispute?
The core of the dispute rests on who established commercial priority for the digits.
1587 Sneakers claims it has used the mark since April 2023, while the Mahomes and Kelce group applied for their “1587 Prime” trademark in December 2023.
However, the sneaker company did not file its own federal application until October 2025, weeks after the steakhouse began welcoming diners.
Trademark attorney Josh Gerben, who is not involved in the case, suggested the split between the footwear and dining industries presents a significant hurdle for the plaintiffs.
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