Tom Brady isn’t the only one making career moves. While the seven-time Super Bowl champ continues to stack business ventures post-retirement, his rumored girlfriend,Irina Shayk, is making a major pivot of her own-straight into sports media.
The supermodel, who has spent years dominating the fashion world, is now looking beyond the runway. Sources close to Shayk say she’s exploring a new role at FOX Sports, the same network where Brady has started his broadcasting career. With her deep connections in entertainment and an insider’s perspective on high-profile athletes, she’s expected to bring a fresh take to lifestyle and human-interest stories within the sports world.
It’s a surprising shift for someone whose career has revolved around couture and catwalks, but it’s not entirely out of left field. Shayk has long been drawn to sports, having previously been in a high-profile relationship with soccer star Cristiano Ronaldo. Now, with Brady allegedly back in her life, she’s diving deeper into the industry-this time, behind the mic.
Brady adds another business play to his post-NFL portfolio
While Shayk is busy stepping into a new professional chapter, Brady is stacking up endorsements like he used to stack fourth-quarter comebacks. His latest move? A partnership with Hertz Car Sales, where he’s promoting certified pre-owned vehicles with the same confidence he once used to dissect defenses.
In a new ad campaign, Brady shows off a sleek 2023 Cadillac XT5, highlighting the brand’s commitment to quality and service. As part of the partnership, customers even have a chance to score a car signed by the NFL icon himself-a clever marketing play that’s bound to drive interest.
“Hertz Car Sales has come up with the perfect game plan with their seamless certification process, wide selection of premium vehicles, and clear upfront pricing,”Brady said in a statement. “I’m excited to work alongside their team and help people find the right car.”
This deal is just the latest in Brady’s growing empire. Between his broadcasting gig at FOX, his ownership stake in the Las Vegas Raiders, and various side ventures, he’s proving that retirement from football doesn’t mean slowing down.
Balancing business and a rekindled romance?
Brady and Shayk’s relationship status has been a topic of speculation ever since they first linked up in 2023. Though their romance fizzled out quickly, it seems they’ve found their way back to each other. Sources recently told Page Six that the two are “dating again and open to seeing where things go.”
With both of them taking on new professional challenges, time will tell whether this second chance at romance fits into their packed schedules. But if Shayk’s move into sports media is any indication, she and Brady might have more in common than just a rekindled connection-they’re both in the business of reinvention.
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