The Dallas Cowboys Cheerleaders, known as “America’s Sweethearts,” are enjoying one of their finest moments off the field, as their popular Netflix documentary series, America’s Sweethearts: Dallas Cowboys Cheerleaders, has been nominated for an Emmy in the “Unstructured Reality Program” category
The news was widely celebrated on social media by the Cheerleaders themselves, who shared on their official Instagram account the message: “Often imitated, never equaled, and now Emmy nominated”.
Even Netflix joined in on the fun by commenting with red hearts on the post, making clear its support for the project.
Why were the Dallas Cowboys Cheerleaders nominated for an Emmy?
The nomination comes in a particularly special year for the Cowboys cheerleaders, after they received a 400% pay raise, driven by Megan McElaney, a four-year veteran of the team.
This pay improvement was described as a game changer in the lives of cheerleaders, by McElhenney in an interview, and represents a long-awaited victory for the members of the group.
The Netflix series has become one of the 121 Emmy nominations received by the platform this year, and competes in its category alongside productions such as RuPaul’s Drag Race: Untucked, Love on the Spectrum and Welcome to Wrexham.
The Emmy ceremony will take place on September 14, while the Creative Arts Emmy will take place on September 6 and 7.
How are the Cowboys doing?
Despite the media success of their cheerleaders, the main Dallas Cowboys team continues its struggle to return to the Super Bowl, as it has been almost 30 years since their last victory in the championship, in 1996, and although they maintain a solid record in the regular season, their performance in the playoffs has been inconsistent, not getting past the divisional round in recent years.
However, there is optimism in the Cowboys camp, as cornerback Trevon Diggs recently declared: “This will be our year”, reflecting the confidence of the squad in achieving a historic season.
Head coach Brian Schottenheimer and the front office have also expressed their commitment to a campaign that they hope will take the team back to the biggest stage in football.
Meanwhile, the Dallas Cowboys Cheerleaders already have their own trophy in sight: an Emmy that would recognize not only their talent and discipline, but also their cultural impact beyond the sport.
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