Serena Williams’ husband, who is a co-founder of Reddit, backs the PGA Tour’s decision to collaborate with golf content creators as Paige Spiranac finally has an opportunity to make it to the pro scene.
The 30-year-old blonde bombshell previously tried to go professional with the LPGA in the 2010s but failed to make the cut and subsequently switched her focus to coaching and modelling career.
And she has been remarkably successful amassing some four million followers on Instagram, and a further 1.6 million on TikTok, with over 11 million likes on the Chinese social media platform.
So it’s no surprise she’s part of eight influencers who will link up with the PGA to help drive the content online as well as providing “complimentary” coverage, and the 41-year-old father-of-two is a big fan of the move.
“Very smart move,” Ohanian wrote online by taking to X.com, formerly Twitter, to endorse Spiranac, Tisha Alyn, Bryan Bros Golf, Erik Anders Lang, Roger Steele, Bob Does Sport, Fore Play Barstool Sports, and, No Laying Up.
The man with a net worth of $150m is very supportive of female athletes and regularly encourages them to succeed in their chosen disciplines, as well as trying to financially support them through the ATHLOS scheme.
He is also an investor in the National Women’s Soccer League through Angel City FC and supported his wife, Williams, through the latter stages of her professional tennis career as they started a family together.
Spiranac reacts to PGA collaboration
The new collaboration with the PGA officially sees members link up as part of the Creator Council as they help with fan engagement strategies to grow the profile of the sport through social media networks.
And for Spiranac, the invitation and recognition made her reflect on her own path to stardom as she celebrated her own rise as well as the industry too.
“In 2015 I went viral and that catapulted my social media journey,” Spiranac posted to X.com. “At that time there was no such thing as golf content creators on social media.
“Over these past 9 years it’s been amazing to share my love for this incredible game with so many people. I’m proud of the path I paved for myself in golf and how far this industry has grown with so many talented creators who share a common goal.
“To be on the Creator Council is an honor and I’m very excited to continue to do my part to grow the game!”
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