Bad Bunny‘s Super Bowl LX Halftime Show was designed to surprise everyone, including the celebrities standing just feet away from him.
That behind-the-scenes reality was revealed by David Grutman, the Miami nightlife mogul and longtime friend of Bad Bunny, who took part in the performance at Levi’s Stadium in Santa Clara, California.
In an exclusive interview with Page Six, Grutman described the experience as overwhelming in the best possible way.
“Vibes were amazing,” Grutman said. “I did a lot of cool things in my life. Obviously this was top. This was insane – just the energy and the whole thing.”
Grutman was visible throughout the show during Bad Bunny‘s performance of “Yo Perreo Sola,” dancing inside the casita alongside a lineup of celebrities that spanned music, film, and social media.
The group included Jessica Alba, Karol G, Pedro Pascal, Cardi B, and Alix Earle. Despite the star power, Grutman said the participants were largely in the dark about how the performance would unfold.
According to Grutman, Bad Bunny wanted the reactions to be real, even from the people closest to him. That approach mirrored how the artist has handled much of his career, choosing authenticity over predictability.
Grutman‘s presence in the casita carried personal meaning. The two are business partners, co-owning the Miami restaurant Gekko, and Grutman said he has been present for several defining moments in Bad Bunny‘s life, including when the call came that he would headline the Super Bowl.
The meaning behind the casita and the guest choices
“So he thought it was important that I be in the casita,” Grutman said. “That was really sweet of him.”
The casita was not just a visual set piece. It was central to Bad Bunny‘s vision of the show as a cultural statement rather than a traditional celebrity-driven spectacle. Grutman explained that the artist was deliberate about who joined him there and what each person represented.
That philosophy extended to Alix Earle‘s involvement. Grutman addressed why the influencer was included, describing her as emblematic of a broader audience Bad Bunny wanted to reach.
“[Bad Bunny] wanted to be inclusive of all…Especially for the casita,” Grutman said. “He wanted to show a little bit of everything. And I think having her be the face of Gen Z and so much of America, I just think it’s a great thing.”
Grutman‘s connection to Alix Earle is not limited to Super Bowl weekend. He is producing her upcoming reality television series with Netflix, a project first reported by Deadline earlier this week. Still, he framed her Super Bowl appearance as cultural rather than promotional.
Read the full article here
