If there’s one thing Mike Tyson has in abundance-besides knockout power-it’s business savvy. After retiring and filing for bankruptcy in 2003, “Iron Mike” bounced back to build a booming empire rooted in the cannabis industry and high-profile endorsements.
Now, following his headline-grabbing bout with Jake Paul last year, Tyson is back in the spotlight-and he’s using that attention to launch a bold new business venture.
On Friday, Tyson announced his latest partnership in an interview with Nicole Silberstein of Retail Dive, revealing a collaboration with the retail shopping app ChaChing.
Tyson takes on inflation
“Growing up, money was tight for my mom and me. Having an extra $500 a month would’ve been truly life-changing,” Tyson told Silberstein. He said he’s especially concerned about how inflation is hurting working families. “Americans are getting hit with rising prices, making everyday life harder than ever.”
That’s why Tyson decided to team up with ChaChing, a deals website and mobile app aimed at helping users save money on everyday purchases.
“I’m proud to introduce Price Fighter Powered by ChaChing,” Tyson said. “It’s all about passing along as many savings as possible to those who need it most.”
Tyson’s big swing at Big Tech
According to the company’s website, ChaChing operates similarly to Amazon, Google, and Meta by getting paid to redirect shoppers to online retailers. But there’s a twist: instead of pocketing all the profits, the company claims it uses those earnings to offer consumers up to $500 in monthly savings.
“Big Tech takes a huge cut of every sale,”Tyson said. “Families need every dollar. They’ll love you for giving them their money back-instead of handing it to trillion-dollar companies.”
Chalk up another win for Iron Mike. This time, he’s fighting for your wallet.
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